The Eco Larder is a new zero waste and plastic free shop on Morrisson Street in Edinburgh.

 

After their Yoga Studio opening, Stephany and Matt decided to owe their own family business involved in zero waste and food plastic free packagings. The concept of the shop is to buy or bring your own pot to fullfil it with organic nuts, cereals, teas, spices...etc. They help people to be more ecology sensitive in organising events such as beach cleaning or communicating through social media.

THE ECO LARDER - VISUAL IDENTITY

Logotype.

Regarding the visual identity created for organic brands or shops, I decided to inspire by the tropical plants which are in the shop. The logotype looks wild and echo to the nature with a deep green color. The hand writting type conveys the community and open place insights.

Handwritten typeface.

Logo baseline.

A vibrant color palette to adapt on various communication medias and develop a playful logo.

Logo palette colors.

Concept coworked with Romaine Furmston-Evans, Manager of the Eco Larder.

Designed by Morgane Tanguy.

© Morgane Tanguy

The Eco Larder is a new zero waste and plastic free shop on Morrisson Street in Edinburgh.

 

After their Yoga Studio opening, Stephany and Matt decided to owe their own family business involved in zero waste and food plastic free packagings. The concept of the shop is to buy or bring your own pot to fullfil it with organic nuts, cereals, teas, spices...etc. They help people to be more ecology sensitive in organising events such as beach cleaning or communicating through social media.

THE ECO LARDER - VISUAL IDENTITY

Logotype.

Regarding the visual identity created for organic brands or shops, I decided to inspire by the tropical plants which are in the shop. The logotype looks wild and echo to the nature with a deep green color. The hand writting type conveys the community and open place insights.

Handwritten typeface.

Logo baseline.

A vibrant color palette to adapt on various communication medias and develop a playful logo.

Logo palette colors.

Concept coworked with Romaine Furmston-Evans, Manager of the Eco Larder.

Designed by Morgane Tanguy.

THE ECO LARDER - VISUAL IDENTITY

The Eco Larder is a new zero waste and plastic free shop on Morrisson Street in Edinburgh.

 

After their Yoga Studio opening, Stephany and Matt decided to owe their own family business involved in zero waste and food plastic free packagings. The concept of the shop is to buy or bring your own pot to fullfil it with organic nuts, cereals, teas, spices...etc. They help people to be more ecology sensitive in organising events such as beach cleaning or communicating through social media.

Logotype.

Regarding the visual identity created for organic brands or shops, I decided to inspire by the tropical plants which are in the shop. The logotype looks wild and echo to the nature with a deep green color. The hand writting type conveys the community and open place insights.

A vibrant color palette to adapt on various communication medias and develop a playful logo.

Logo palette colors.

Concept coworked with Romaine Furmston-Evans, Manager of the Eco Larder.

Designed by Morgane Tanguy.

Handwritten typeface.

Logo baseline.

THE ECO LARDER - VISUAL IDENTITY

The Eco Larder is a new zero waste and plastic free shop on Morrisson Street in Edinburgh.

 

After their Yoga Studio opening, Stephany and Matt decided to owe their own family business involved in zero waste and food plastic free packagings. The concept of the shop is to buy or bring your own pot to fullfil it with organic nuts, cereals, teas, spices...etc. They help people
to be more ecology sensitive
in organising events such
as beach cleaning or communicating through
social media.

Logotype.

Regarding the visual identity created for organic brands or shops, I decided to inspire
by the tropical plants which are in the shop. The logotype looks wild and echo to the nature with a deep green
color. The hand writting type conveys the community and open place insights.

Logotype and baseline

 

A vibrant color palette

to adapt on various communication medias and develop a playful logo.

Logo palette colors.

Concept coworked with Romaine Furmston-Evans, Manager of the Eco Larder.

Designed by Morgane Tanguy.

Handwritten typeface.